How To Assess CBD Strength & Potency – CBD Guide

How To Assess CBD Strength & Potency - CBD Guide

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How To Discover The Purity Of Your CBD Oil – CBD Oil UK

Following a wave of published research highlighting the benefits of CBD oil, this non-psychoactive compound from the cannabis plant has suddenly become one of the most popular dietary supplements in the world.

International acclaim has led to CBD oil being infused in everything from CBD edibles, CBD infused drinks to CBD tinctures and CBD e-liquids. Such variety of CBD products has resulted in a surge in demand for CBD oil, however this surge in popularity for CBD oil has been matched by a surge in confusion.

Why Is There A Need For CBD Potency Testing?

Why? Unfortunately, there is no regulatory oversight to ensure that the advertised CBD strength on the outside of the bottle matches what is actually inside the bottle.

Some CBD products will be accurate to the decimal while others will claim to have a certain percentage of CBD when in fact they often have none at all.

The aim of this article is to arm you with the knowledge you need to decipher between high quality CBD oil and inferior CBD products so you can be guaranteed to know the exact CBD strength of your bottle and not waste your time and your money.

Because each of us has a unique endocannabinoid system (ECS) it is essential that we are confident in the accuracy of our CBD dosing and this boils down to getting the CBD strength right.

So how do you figure out what strength CBD is ACTUALLY in your CBD product?

Thankfully there are tried and trusted ways…

Choose A Trusted CBD Manufacturer

The first step to ensure you are getting a quality CBD product with an accurate strength profile is to purchase from a reputable source.

Preferably a CBD brand that has been around for a while and gained a reputation as a high quality CBD supplier such as UK based CBD manufacturer Canavape.

Canavape began manufacturing CBD oil back in 2014 and were the first manufacturer to sell CBD e-liquid to the UK and European market.

Purchasing from an established CBD company is certainly a step in the right direction but for guaranteed assurance of top quality CBD oil, you need a company that tests every single batch of their CBD oil.

Certificate of CBD Analysis

Only high quality CBD oil manufacturers send a sample of every batch of CBD oil to an independent third-party lab, there a cannabinoid test is performed to determine the exact quantity of not only CBD but of all cannabinoids present.

CBD oil companies such as Canavape, Fourfive CBD, and Ciitech all supply a certificate of analysis for all of their CBD products, guaranteeing CBD strength accuracy.

When looking to buy CBD in the UK, it’s always great practice to buy CBD oil from a CBD brand that openly displays third party lab reports.

ECS Gold Drops 12% Certificate of Analysis

The Cost Of CBD Oil

The simple truth is some CBD oil retailers are knowingly or unknowingly selling a CBD product that has little to no CBD oil content in it.

Alarm bells should ring if you see CBD products sold at a “bargain” price. The truth is that high quality CBD oil is relatively expensive at the moment due to high demand outpacing current supply.

Companies that can sell CBD oil at unbelievably low prices are unlikely to be selling a CBD product that has the amount of CBD oil in it that it advertises. In some cases these CBD manufacturers will not display 3rd party lab certification. If a CBD retailer is not open about their CBD oil lab reports, avoid at all costs. You deserve to know exactly what it is your ingesting and consuming and the strength of the CBD oil you are taking.

The old adage, “If it seems too good to be true it probably is” should be adhered to when purchasing CBD oil.

Use A CBD Oil Home Testing Kit

The alpha cat cannabinoid analysis test is a CBD testing kit which you can use in the comfort of your own home. If your a budding sceptic or novice scientist who will only believe it if they see it, the Alpha Cat cannabinoid analysis test is a new CBD test kit you can purchase to test the amount of CBD and other cannabinoids in your CBD oil.

The great thing about this CBD testing kit is that it is a one-off purchase. When you test your CBD oil and are happy with the results, then you know have a reliable CBD brand to use going forward.

We got up close and personal with one quite recently below.

Understanding CBD Strength With Mg & Ml On Bottles

Now that you have your trusted CBD oil brand, you need to ensure you are dosing accurately.

CBD oil comes in a variety of sized bottles generally from 10ml upwards. The amount of millilitres (ml) in each bottle is the total volume of liquid.

CBD is highly viscous (dense) and so is mixed with a carrier oil such as hemp seed oil. Every bottle will contain a volume of total liquid expressed in ml with the CBD strength (CBD quantity) of CBD expressed as milligrams (mg).

Mix well before use and follow the manufacturer’s guidelines which will tell how many mg of CBD oil will be in each drop/spray.

CBD edibles, CBD infused drinks and CBD topicals will all state the total amount of CBD per serving.

Tip: Two bottles may offer the same CBD strength, but check the volume of the bottle as some bottles may be more concentrated than others.


To determine CBD strength should be as easy as reading a label but that simply is not so, in this young, somewhat emerging CBD industry.

There is no official CBD dosage recommended by any authority and as such everyone must start small and slow to find their unique, optimum strength of CBD oil to dose.

The worst case scenario is that you buy cheap oil that contains no CBD and then believe that ‘CBD simply doesn’t work for me’.

Use the steps in this CBD guide to buy CBD oil you can trust  and that will contain the CBD strength advertised.